KITE Optics is a world-renowned manufacturer of designer eyewear. The brand is described as an elegant balance of science and art, fashion and health, heritage, and invention. It may there be no surprise to learn that KITE seek to deliver the same beauty and innovation in every aspect of their retail experience.
Our most innovative projects with KITE included building their tablet and large interactive mirror which enabled shoppers to send pictures of potential purchases to friends for opinions, whilst adding images to their own account library, almost like a wish list. In addition to being a great value-add service for customers and a testament to KITE’s innovative brand, the interactive devices gave sales advisers more time to focus on customer service on the shop floor.